Mission and Vision Statement

Mission Statement

Our mission is to support MontanaPBS through advocacy, community engagement and fundraising.


From the Latin word advocatia meaning to summon, call to one’s aid. Advocacy is the public support for or recommendation of a particular cause or policy.

Community Engagement

Community engagement refers to the process by which community benefit organizations and individuals build ongoing, permanent relationships for the purpose of applying a collective vision for the benefit of a community.


Fundraising or fund raising (also known as "development") is the process of soliciting and gathering voluntary contributions of money or other resources, by requesting donations from individuals, businesses, charitable foundations, or governmental agencies.


MontanaPBS will provide all Montanans with local, public television that is fully supported by the citizens, businesses, foundations and public representatives of this state

MontanaPBS will broadcast programs that educate our people; that discuss current issues and reveal our history; that satisfy our curiosity, our musical ear, our artistic eye and even our sense of humor; and ultimately present programs that respect our intelligence.

MontanaPBS will connect the residents of this state to each other, to their country and their world through the use of broadcast television, the internet and community outreach projects. We will be an electronic town square that encourages the sharing of ideas, opinions and information.

MontanaPBS will choose programs based on community impact and will engage in services that echo the independent spirit and neighborly concern that is the hallmark of our state.